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Search Engine Promotion

Emperical research states that approximately 80% of web traffic comes from Search Engines. The majority of consumers nowadays state that search engines are there preferred method for researching purchases online. Ask yourself therefore, "How can your business succeed if your website isn't listed in the main Search Engines and Directories?"

Search Engine Promotion From Only 25

It is imperative that your site ranks highly in all the major search engines. Our experience tells us that users will only view the first two pages of Search Engine results. This means that unless your website appears in the top 20/40 results, your site will go un-noticed. With hundreds upon thousands of web sites on the Internet, your competitors are on a single click away.

UPR Designs utilise specialised software that will submit your web site and promote it to all the major Search Engines and Directories, in addition a number of smaller SEs and directories world-wide. The main search engines in use today, that your website will be submitted to include:

Google, Yahoo, AOL Netfind, AltaVista, Ask Jeeves, Excite, HotBot, Inktomi, LookSmart, Lycos, MSN Search, Netscape Search, Teoma, The Open Directory (dmoz), WebCrawler, Yahoo, Northern Light, WebCrawler, WhatUseek

Naturally, anyone who owns a web site will want to 'show up' in the "top ten" results from a Search Engine query. Submitting your web site to search engines is only half the battle and there may be other reasons why your site is not performing to its potential. For more information view the E-Marketing services offered by UPR Designs.

What is a Search Engine?

A Search Engine is a computer program used to catalogue the Internet, create a database of available sites and then allow it to be searched by users. There are three main elements to a search engine, spiders/crawlers, index/catalogue and SE Software. Spiders visit a web page, read it, and then follow links to other pages within the site. An index is then created containing a copy of every web page that the spider finds. Finally the software or computer programme sifts through the index to find matches to a search query and rank them in order of what it believes is most relevant.

What is a Directory?

A Directory is similar to a Search Engine only the websites are listed categorically in their suggested grouping. The main difference is that Directories include a human factor as an individual editor reviews the website and decides what category to include it in. UPR Designs can submit your website to the directories that will drive the most traffic to your website. Contact us for more information.

Visit our Help Section for more Search Engine Promotion and E-Marketing FAQs.


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